Bandai is a Japanese company dedicated to the creation of toys and action figures, in many cases it has exclusive rights for the promotion of merchandise based on animated series; is one of the main sponsors who have helped launch different anime series, among the most famous are Dragon Ball, Digimon, Saint Seiya, Gundam, Ultraman, Kamen Rider, Super Sentai, Power Rangers, Naruto Shippuden and One Piece . It also commercialized Tamagotchi and is present in other fields, such as, for example, the creation and distribution of video games.